It’s easy to get wrapped up in all the terms that exist, both in marketing and graphic design. Although they complement each other, they are not the same and do not resemble each other since they are totally different areas that are necessary when you have a business, or you are going to start working towards a new business idea.
Marketing is responsible for developing a product or service, promoting, and distributing it, establishing its price, and defining for whom this product or service will be directed, which is known as the target audience. This requires extensive research and market analysis to meet the objective of identifying, anticipating, and meeting customer demands or needs while bringing a benefit to the company.
In the world of digital marketing, where attention is a precious commodity, storytelling is one of the fundamental tools to capture attention and build emotional connections with the audience.
Lately the term A.I. is resonating on social networks and the rumors are true… Artificial intelligence is here to stay.
Social media is one of the most used communication tools, you can communicate with your acquaintances, you can find out news and connect with your favorite brands.