Grains Coffee Trade

Negative Space Logotype


Coffee Trade

Coffee Marketplace

New beginnings start with a new logo.

After a previous attempt at a specialty coffee marketplace, Grains’ CEO wanted and needed a fresh start. After listening to the client’s brief, we knew Grains needed a timeless, high-end logotype to accompany their new brand. We wanted to create a minimalist logotype that screamed their name and concept… and so we did.

#wecreatelogos #negativespacelogo #specialtycoffee

One-color logos can change their color without losing their essence.


It promotes name recognition and is associated with more traditional and formal approaches to branding.